Airtel Digital TV has revealed that it has integrated Twitter with its digital TV offering for the first time. Now using this service users can Tweet while watching TV and can also view Tweets releated to their TV show as well. The best part of this service is that it has launched today( Tuesday – India) at no extra charge to subscribers.
Jana Messerschmidt, Twitter’s VP of business development and platforms, said, “We are excited to see partners like Airtel innovating with our platform and helping their audience connect with the TV programs they love.”
Twitter has (estimated) 15 million people tweeting from India.